Artistic Fabric & Garment Industries mission is to use "Better Cotton" whenever possible. BCI aims to reduce the amount of water and chemicals used to grow cotton, and improve social and economic benefits for cotton farmers, small and large in order to manage resources more responsibly.
BCI is an important factor when it comes to using sustainable raw materials. AFGI currently uses 25% BCI Cotton as part of its Sustainability drive.
The company has set a target to replace about 80% of its total consumption of conventional cotton with BCI in its spinning facilities by the year 2020.
Some of the key factors of the Better Cotton are: